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Friday, September 17, 2010

!!The Idea of Getting Idea!!

Ideas can come from anywhere; Frito Lays asked its customers to tell their wierdest of Flavours desired. Crowdsourcing is allowing Brands to do exactly that. So Should traditional agencies be worried?

25 comments:

  1. That's exactly what Fevicol does- collects ideas from customers and clients and develops them into the most creative and award winning communications

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  2. With a huge population base ; I feel getting good ideas would be more if crowd sourcing is applied with brains

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  3. Ad camp of "atthi devo bhava" by Actor Aamir khan uses the same theme.

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  4. traditions carry a most differnt style in themselves hence crowd is attracted automatically hence just chill traditons your place is safe inside our heart.

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  5. because this is the modern era of competition
    and change is essential and change attracts crowds and good ideas is always acceptable

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  6. WoW :) Very true !@:)
    Though crowd was their in 70's, 80's, 90's. But it gets noticed in 21st century................, Oh my god toooooo long time, well all the best to ad agency as they are left with few talented people, so they are coming back to crowd. Hey guys let them help .........., please come to CBS. Enough crowd is available for u n talent ki toh kami nahin hai YAARRRRRRRRRRRRRR:)-:)

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  7. an Idea can change your life.........
    wat an idea sir ji.........

    well in the era Changes Change the life...........
    Idea brings Creativity, innovation, devotion towards the work......

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  8. Today Corians do a grt job........
    Rocking Sat...n8 with Board of Members of core....

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  9. This comment has been removed by the author.

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  10. well in my perception..
    change is needed at every walk of life, without it every thing will going to be monotonous.. so change is must and if you are a part of such a giant market then you can't afford to stick on traditional platform something innovative should be there.. and
    THE MAN WHO FOLLOWS THE CROWD WILL NEVER BE FOLLOWED BY THE CROWD..
    hence its proved..... THINK HATKE...

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  11. dis is what cadbury did...it invited the entries for the sweetest memory with cadbury dairymilk..n a true incident of a gal's lyf resulted in a legendary ad of cadbury which airs gal running in the cricket field.. kuchh khas hai hum sabhi me :)

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  12. Students at Core Business School are also following the same old traditions followed by many corporation. Like we guys are come up with the weirdest ideas to help the needy people,by supporting an NGO called GOONJ

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  13. I do believe that think hatke is the need of present scenario. But just wanna let my fren dheeraj know that the ideas we came up to help Goonj is not at all weired. They are noble ideas which came up as a result of out of the box thinking of CBS students who have a passion, strong determination and dedication to help people in need, by contributing in the noble cause.

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  14. It looks like that sitting in "Air conditioned class room", whatever we contribute is just a "Batole Bazi", if people have a perception what ever ideas we are coming up for "GoonJ", are wierd.
    FULLY IN AGREEMENT WITH WHAT "ANKITA JAIN" SAID.
    "NO IDEA IS A WIERD IDEA, IT DEPENDS ON HOW ONE IMPLEMENT IT, FOR THE BENEFIT OF ALL" , :) :)

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  15. no knoweldge without college
    no life without wife

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  16. if anyone said something then other people think further on that but its not an idea, idea is that in which person think or start expressing in front of others.....

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  17. i'll second anki here..the idea is not weird.. its d initiative.. d only thing we gonna gain by this is the students will become socially aware and will be able to connect and relate to the society at individual level cos not jus 1 or 2 but everyone is particpating directly or indirectly..helping in the monetary terms is easier but givin ur time and puttin in ur efforts is what is commendable..!

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  18. Arey Ankita mam, Saurabh sir, Jyoti mam.. what i m trying to say is, we came up with wierd ideas and then those wierd ideas get polished by faculty member and then we implemented it...

    That's all i want to say but may be my approach was not correct...

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  19. I dont know about the approach but the word "weird" which u used was totally negative and it was not at all opt to describe those ideas

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  20. IDEA to enjoy every movement of life ..................
    LIFE is like a river, which have many turns
    so enjoy every turns Because these turns never
    RETURNS

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  21. Apart from everything a good idea make a person different from others

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  22. change is a one more step towards success.....
    if there is no changes in life we get bored with our life .

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  23. @dheeraj- got u nw :).. true..!! :)

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  24. Haathon ki lakeeron per khabhi bharosa nahin karna kyun ke,
    Taqdeer tau unki bhi hoti hai jin ke haath nahin hotey!

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  25. we can do it because we are the best......

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